PACKAGING/ RE-EVALUATE THE BOOK

BRIEF:

You are asked to re-evaluate the book, not just by looking back at its history but by looking forward to how the book might evolve. This may be resolved by making, by exploring the potential of paper, by presenting a proposal for the digital book in a more sensual form, or by identifying the value of reading itself. remember this is a packaging brief and you are repackaging the book in a way that may reconfigure it, remake it or rebrand it. What have we gained and what have we lost in the evolving book? 

PROJECT IDEA: For this project I decided to focus on the value of reading itself when it comes to books today. We are so used to book being laid out in the same way where we have to read from top left down to bottom right. I wanted to be able to challenge the traditional way of reading. I wanted to impose the visual rules of one style of writing to a different system of organising language. The way we read things like reciepts, menus, bus timetables, phone books and maps are completely different to the way we read books, and sometimes those ways are over looked. For my book example I used Harper Lee's novel "To Kill a Mockingbird"; a novel I studied quite a lot in high school. I wanted to see how many ways I could change its format but still get the jist of what the book was about. I used key points, characters and the moral which is essential what is most important in a book, what we take away from it and our understanding.