Sequence - Tone of Voice

BRIEF: This project introduces you to the essentials of typographic nuance - positive and negative space, hierarchy, legibility and readability, 'tone of voice', sscale, stress - over a series/sequence of pages using InDesign. The technical aspects of this project will be introduced by applying a simple quotation to a series of pages. The exploration of fonts/typefaces, as embodying character and meaning (the inherent value of a typeface) will be tested to explore how this can be used to give a 'voice' to the text, to indicate accent, pitch, and rhythm. Your ability to develop these design skills and typographic awarness through experiment and testing will challenge the more popular notion of the "solid form of language" (Robert Bringhurst) as described below:

"The space between letters, the space between words, bears no relation to the stutters and pauses of speech. Writing has none of the hestations of the body; it has only the hestations of knowing..." (Susan Stewart 'On Longing' 1993)

PROJECT QUOTE: "The cheerfulness and vivacity of youth are partly due to the fact that when we are ascending the hill of life, death is not visible; it lies down at the bottom of the other side." - Arthur Schopenhauer